iSmash, a rage room located in Henrietta, New York, is experiencing rapid growth and plans to open franchise locations across the United States. The business offers a controlled environment where participants can safely break items for entertainment or stress relief. The popularity of rage rooms is believed to be driven by the increased use and reliance on technology, as people seek out real-life experiences. iSmash plans to open 20 franchise locations by the end of 2023 and aims to open 100 stores over the next three years.